Think about focusing your research so that the thing you’re about to market is so specialized that competition is greatly diminished. By doing this, you should only draw in serious customers and make it simpler for anyone looking for your goods to locate it. You can Go Now to Amazon website to learn more about Amazon FBA. If you don’t yet have a niche, begin with the fundamentals:
- What are the most popular search terms on Amazon?
- Which products are the most popular?
- How much competition is there and how much demand is there for the product?
- What sales margins are anticipated?
Additionally, do basic organic search to identify a market gap. In contrast to the more precise search term “cycling leggings women pink,” searching in “women leggings” may yield over 100,000 results (competitive). Although many people may already be selling leggings, it’s possible that a certain style, colour, or variety is absent from the website.
Reading customer reviews in your target market for your product can help you identify a gap in the market. You might find that consumers are dissatisfied with the offerings from the leading brands and desire something you can or would consider offering. Avoid pursuing every possible avenue if you already have a specific product or category in mind. For instance, it might not be best if you suddenly start selling face masks if you work in the automobile industry, especially if people already regard you as an authority in your sector.
Things you consider before selling on Amazon FBA
- It is typically preferable to stay away from selling well-known or designer-branded goods. The majority of Amazon customers are searching for good products at reasonable prices.
- You can outperform your rivals by listing things under your own brand name and providing a little extra, like speedier shipment.
- If you choose compact and lightweight products, you can avoid paying extra storage fees for items that don’t sell quickly. Furthermore, shipping expenses rise with product size and weight.
- So that you may avoid potential consumer concerns, choose simple products.
- Certain things, such as groceries, toys, batteries, or beauty products, could need certificates or other paperwork that can be difficult to get.
Consider a selling price of between £10 and £50 as well. If you offer and sell items for less than £10, you probably won’t make much money until you sell a lot of them. Products costing more than £50 have the potential to be more profitable, but fewer customers might be drawn to them.
Anything selling for under £50 fall into the category of “impulse buys.” Prices between £10 and £50 should be “low enough” to encourage customers to act quickly. This indicates that they most likely won’t have to give the purchase much thought. Amazon’s most popular product categories are typically:
- Apparel (Clothing and Accessories)
- Beauty
- Baby
- Books
- Electronics
- Fitness
- Garden & Outdoors
- Health
- Home & Kitchen
- Jewellery
- Toys.